Thank for your thoughts, Graham. I'm afraid I don't agree that the desire for Apple to bring its pro applications to what has long been the world's best tablet as being the product of a 'spoilt American'. It's an entirely reasonable request which is getting louder and more widespread by the day. We've waited far too long for Apple to really push these iPads, rather than simply throwing in overly powerful chips, issuing iterative updates and farting about with features no one asked for (i.e. Stage Manager).

I'm the owner of a creative business who wants to extract maximum value and return on investment from the tools I buy. The iPad Pro fails miserably at this and the fact that a third party video editing platform makes the grade on the product's landing page before Apple's own is, frankly, embarrassing. Final Cut Pro on the iPad won't sell more units for Apple in a way that'll please shareholders, but it would alleviate a lot of the negative press they continually run into whenever they update the iPad Pro and finally make this thing a proper creative tool.